Can An Introvert Build A Successful Business?

When you think of successful business people, what do you think of? Is it an extrovert or an introvert?

Is it a confident, outspoken person who will speak to anyone? Someone who will be the centre of attention at social events? Is it someone who can walk on stage and wow a group of people without a second thought?

A lot of people think that you have to be that sort of person to succeed in business, and if that is the case then I should be a failure!!

You see I am a quiet, shy person who actually enjoys spending time by herself (and her family) and not being the centre of attention. I make my husband walk into bars, restaurants and new venues in front of me, so that I don’t have to speak to anyone first. I hate making small talk with people and feel very uncomfortable talking to people that I don’t know.


You give me something that I am passionate about, and you can not stop me!!

My husband laughs at me – he can not understand how I can stand on stage in front of hundreds of people and present but if we are out in a group of new people, I feel sick.  The thought of speaking to people I don’t know and that I might need to make small talk with them makes me feel weak at the knees. I guess it is because I feel I have a purpose when I am “working” my business. I want to help people and as long as I feel I can benefit them I will speak to them.

So how can a shy introvert, build a business?

I believe that when an introvert finds something that they believe in 100%, they will come out of their shell.

An Introvert tend to be “thinkers” and when a thinker has thought the whole business and process through they will make an exceptional network marketer – they do things properly.  What they tend to become is a “situational extrovert”An Introvert can perform

This means that because there is a purpose, they will stand up there, do their thing and be very good at it, but then once it is done they will go back into their shell and go back to being the quiet person that isn’t comfortable with being in the limelight. Can anyone relate to that?

People often say to me that I come across as just a confident person and that they could never do what I do. I tell them that they can! I still get nervous, feel sick before large events & Facebook Live sessions and hate talking to people that I don’t know. But, if I can do it – Anyone can do it!

Starting your business as an Introvert

My very first presentation in front of people was terrifying. My hands were shaking, my palms were sweaty, I was sweaty and I stumbled through the night. I will never forget it. My best friend was in kinks of laughter at me. She thought it was hilarious to see me in such a state. At the start of the night, I was thinking I will never do this again. At the end of the night, I was thinking – I can do this, it wasn’t that bad. People enjoyed what I had to say. I can only get better. I earned money for presenting information to them and helping them. Each time I did a presentation, I got better and better.

I was hooked on this business model. The thinker in me found a way to do business that I was comfortable with. I could become a “situational extrovert” but then get back into my comfort zone, retreat and recharge and back to being an introvert. It was the perfect match.

If you were to ask people that attended my events if they thought I would be able to speak to the room full of guests – most would say no! I would sit in the corner, listening to people (that is a skill that will really grow your business and one that I highly recommend) and be nervous about starting the night. However, if you asked them at the end of the night, they would always sing my praises. This is because I had a purpose to entertain them and help them chose their products.

I can now stand on stage in front of 1000’s of people and present to them. I still feel sick and get extremely nervous, and when I am finished I love to just get back into my bubble to relax and recharge. I can help people to do the same. It is possible.

presenting and inspiring people

You can do it!

So, if you are an introvert and considering starting your own business but unsure if you can build a business, I am here to tell you that you can. I never dreamt that I would be able to do what I now do. This industry gives me the ability to do it. I still get extremely nervous, I still feel shy in new situations (some people say standoffish and rude 😉 ). I still prefer my own company, but I am able to build a very successful business. And you can too!!

Here are my tips to help you build your business, as an introvert like me.

So, if you are thinking about joining this amazing industry, do it! You will love it! If I can be of any assistance, please get in contact and I shall help. I look forward to hearing of your success stories in the future.

Yours in Health and Happiness

Sandra Miskimmin

Comments ( 2 )
  • Lindsey Stark says:

    What an eye opener, Sandra. I never Thought i was an introvert before now. that is so mE. I never thought you were like that too, you hide it well. I am. BeGinning to understand myself alot better. Thanks to you. Wow, maybe i can do this?!!

    • sandramiskimmin says:

      Hey Lindsey. So delighted that you got something from this. I had been thinking about doing this type of post for a while and now I am really glad that I have done. It is so funny how we can put on a performance when we need to. When I met you, I knew that you would be successful in this business and now I am even more sure that you will. I know you are so passionate about what we have to offer to people and your desire to help is so great too. Watch out for my next post on why introverts are so good in business as well. I think you will be able to relate to it too. Here’s to an awesome future x

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